Rethinking how SMEs in manufacturing automate.

We've spent enough time on shopfloors to know that something is off.

SMEs in manufacturing are running short on people. The folks who kept production going for forty years are retiring. The next generation isn't showing up. And the tools that are supposed to fix this, automation, robotics, software, were built for somebody else. For car plants with 200 engineers on the integration team. For greenfield factories with nine-figure budgets. Not for the 80-person job shop in Baden-Württemberg that actually needs help.

The typical pitch is: spend six months and a few hundred thousand euros, hire consultants, freeze your processes, hope it works. We think that's broken.

Our bet is that automation should feel less like buying SAP and more like assembling Lego. Less like hiring a system integrator and more like hiring a colleague. The operator on the floor should be the one in control, not someone three layers removed in a slide deck.

We don't have all the answers yet. We have a strong opinion about where this is going and we're building toward it.